Digital Marketing

  • How does an enterprise establish private domain traffic?

    At present, as the penetration rate of the Internet is getting higher and higher, almost everyone will browse products, purchase and experience online, so for enterprises, doing online marketing is no longer a question of whether to do it, but a question of how to do it good question. For many companies, they will sell their products on Taobao, Tmall, JD.com and other platforms. This way of marketing on other platforms can use the traffic of the platform to bring transactions for themselves. However, with the intensification of competition, the…

    2023-08-29
    038
  • What does KOL marketing mean? What are the advantages of KOL marketing promotion?

    What is KOL marketing? In terms of marketing, experts or authorities who promote various manufacturers are called “key opinion leaders”, which are usually defined as: having more and more accurate product information, and being accepted or trusted by relevant groups, and having a strong influence on the group A person with greater influence on purchasing behavior. Key Opinion Leader (KOL for short) is a concept in marketing, usually defined as having more and more accurate product information, being accepted or trusted by relevant groups, and having influence on the purchasing…

    2023-08-27
    041
  • What is KOL promotion, and what are the characteristics of KOL?

    What does KOL mean? Key Opinion Leader (KOL for short) is a concept in marketing, usually defined as having more and more accurate product information, being accepted or trusted by relevant groups, and having influence on the purchasing behavior of this group. people with greater influence. In terms of marketing, experts or authorities who promote various manufacturers are called “key opinion leaders”, which are usually defined as: having more and more accurate product information, and being accepted or trusted by relevant groups, and having a strong influence on the group…

    2023-08-27
    047
  • Promotion of information flow advertising in Shanghai: How can information flow advertising be creative to attract users?

    Information flow advertising promotion refers to social media, information media, orAdvertisements in streams of audiovisual media content. The forms of information flow advertisements include pictures, graphics, videos, etc., which are characterized by algorithm recommendation and native experience. Targeted delivery can be carried out through tags, and you can choose push exposure, landing page or app download according to your needs. The final effect depends on Creativity + orientation + bidding three key factors. Xinli Information Technology is here to chat with you today: How can news feed ads be creative…

    2023-08-26
    051
  • Shanghai Network Promotion Company: What are the real estate network promotion channels?

    The promotion of real estate websites has increasingly become an indispensable marketing tool for enterprises. However, as a traditional industry, real estate also hopes to use the power of the mobile Internet to directly contact users at a faster speed. So, what are the real estate network promotion channels? Advertisement Promotion Advertisement promotion refers to writing related content about real estate, so that users can clearly understand the relevant information of real estate through advertorials, deepen their understanding of real estate, and attract users to consume. In addition to high-quality…

    2023-08-25
    056
  • Shanghai Internet Marketing Company: How can SMEs acquire customers through Internet marketing?

    Nowadays, the development of enterprises not only depends on offline development and promotion, but also needs the promotion of enterprise network marketing. The offline sales model can no longer adapt to the rapid development of the current Internet era, and changes in the situation require companies to pay more attention to online marketing. However, the disadvantage of small and medium-sized enterprises is that they do not have their own network marketing team and cannot effectively acquire customers through the network. So, how can small and medium-sized enterprises acquire customers through…

    2023-08-25
    055
  • Shanghai network marketing company: classification introduction of network marketing plan

    Classification of Internet Marketing Programs An internet marketing plan is a better marketing strategy for businesses. When formulating an Internet marketing plan, it can be classified according to the marketing purpose of the enterprise, and different Internet marketing plans can be customized according to the specific purpose. Category 1: Corporate Brand Image Improvement Program Some small and medium-sized enterprises hope to improve their brand image through the Internet. With the development of the Internet, some small and medium-sized enterprises need to increase their popularity and maintain their brand image through…

    2023-08-25
    041
  • Shanghai Internet Marketing Company: Introduction to Basic Knowledge of Internet Marketing Programs

    No matter what people do, they need direction and planning, and the same is true for network marketing. If there is no good strategy and no good plan on the Internet marketing battlefield, it may be in vain, and there may be little gain. So, how to make a reasonable network marketing plan? Let’s first understand the basic knowledge of the network marketing plan. What is an Internet marketing plan? I believe that many people who are engaged in website construction, network promotion and other industries have heard of the…

    2023-08-25
    038
  • What are the classifications of Internet marketing programs?

    The Internet marketing plan is to provide better marketing strategies for enterprises. Classification of Internet Marketing Programs When formulating an Internet marketing plan, it can be classified according to the marketing purpose of the enterprise, and different Internet marketing plans can be customized according to the specific purpose. 1. Corporate brand image improvement plan Some small and medium-sized enterprises hope to improve their brand image through the Internet. With the development of the Internet, some small and medium-sized enterprises need to increase their popularity and maintain their brand image through…

    2023-08-24
    029
  • What is an Internet Marketing Program? How to make it?

    No matter what you do, if there is no direction and plan, it will be difficult to succeed. The same goes for internet marketing. If there is no good strategy and no good plan on the Internet marketing battlefield, it may be in vain, and there may be little gain. What is an Internet marketing plan? I believe that many people who are engaged in website construction, network promotion and other industries have heard of the word network marketing plan, but there are not many friends who seriously plan network…

    2023-08-24
    042
  • English terms for brand promotion, English terms for internet marketing, collection of English terms for Internet promotion

    Common Internet marketing terms in English and Chinese English terms for brand promotion, English terms for internet marketing, collection of English terms for Internet promotion Terms of Influencer Marketing Influencer Marketing: Influencer Marketing KOL: Key Opinion Leader Key Opinion Leader, also called Internet Red Engagement Rate Engagement Rate FB: Abbreviation for Facebook IG: Abbreviation for Instagram YT video: Youtube video Campaign: Marketing Series Branding: brand promotion Awareness: brand awareness Agency; agency, many Internet celebrities will join some economic companies to represent their cash realization business MCN: Multi-Channel Network, the production…

    2023-08-23
    048
  • How can SMEs acquire customers through online marketing?

    Nowadays, the development of enterprises not only depends on offline development and promotion, but also requires enterprises to promote the network marketing model. The offline sales model is no longer suitable for the arrival of the Internet era, requiring enterprises to pay attention to Internet marketing. However, the disadvantage of small and medium-sized enterprises is that they do not have their own marketing team and cannot effectively acquire customers through the Internet. So, How can small and medium-sized enterprises acquire customers through Internet marketing? Internet marketing should face customers and…

    2023-08-23
    042
  • How can enterprises and brands transfer public domain traffic to private domain traffic?

    In recent years, the concept of private domain traffic has been continuously raised, but many details about private domain traffic are actually not well understood. Today, Xinli Information Technology will talk to you aboutWhat is private domain traffic? How can enterprises and brands transfer public domain traffic to private domain traffic? What is private domain traffic? Public domain traffic and private domain traffic, as the name implies, are the difference between active users in the public domain and active users in the private domain. Our common online public domain traffic,…

    2023-08-23
    031
  • What should I do if I want to replace the main image with a low click-through rate?

    With the same display volume, the traffic of some main images will reach 10%, but the traffic of some main images is only 1%. It is conceivable that the influence of the main image on SEO optimized traffic can directly determine the success or failure of a product. What should I do if the main image of the merchant with a low click-through rate is replaced? 1. When there is no preferred theme (meaning when you don’t know which one is good) At this time, do not change the main…

    2023-08-22
    095
  • The characteristics and precautions that merchants need to have when designing the main image

    We must understand that small data cannot support the big picture, and it has no practical significance. If you ask 10 people to evaluate the same product, you won’t get high-reference data from 1,000 people. Similarly, mapping also needs data worthy of reference. So, what characteristics must everyone have when designing the main image ? Take precautions before they happen, and do a good job of the master map in one step: 1. The design style should be unified Because the main picture of Taobao baby is extremely important for…

    2023-08-22
    062