As the saying goes, every industry, and even every enterprise, whether it is network operation or network promotion, is different. When conducting operation and promotion, you must first understand The market conditions and characteristics of the industry have a clear positioning for the brand.
However, network operation and network promotion are two different concepts. They play different roles and the final effects are also different. You must know that operation mainly targets every aspect. Things are systematic work, while promotion work focuses on a certain point and talks about one link.
1. Overview of network operations
The so-called network operation is more of a maintenance and systematic planning of the website to ensure the stability and security of the website.
2. Overview of Internet Promotion
The so-called Internet promotion can be said to be Internet marketing, which is a branch of Internet marketing. The main purpose is to attract users to visit and thereby obtain traffic. means.
When an enterprise wants to achieve the conversion rate of its website, it ultimately relies on online promotion. Enterprises use online promotion for marketing. Of course, the conversion of traffic must also rely on the content part to achieve conversion.
3. The relationship between network operations and network promotion
Network operations and website promotion complement each other, coordinate with each other, and rely on each other. When an enterprise wants to operate a website, it first needs to build a website Only with a complete system can we carry out subsequent promotion and operation work, thereby increasing the company’s exposure and popularity, and ultimately acquiring customers through conversion.
4. What is website construction?
You must know that website promotion is carried out on the basis of website construction, and website promotion is carried out on the basis of website operation.
As we all know, a website is equivalent to an enterprise’s portal in the Internet market. Only if an enterprise designs the portal perfectly can it attract the attention of users and gain more potential users. Before developing a website, the company needs to purchase a domain name, bind it to the space, then design the website, and plan the website’s functional partitions, design style, and platform for advertising traffic on the website page.
5. What preparations need to be made after website development is completed?
After the corporate website production and design is completed, the previous design content will be turned into a website. Of course, when writing code, you need to always pay attention to the writing of website code. Remember to ensure that the code is not repeated when writing code. This ensures the loading speed of the website.
After the program is created, the website will be tested to see if there are any defects and deficiencies in the website, so that timely corrections can be made to provide users with a good browsing experience. Finally, the website also needs Continuously output content and update and maintain the website. If the company has sufficient funds, it can also carry out SEO optimization and promotion so that the website can better obtain traffic.
6. What is website promotion
To put it simply, it relies on the Internet to present the brand products and services displayed by the company in front of users. After building the website, use the website to Present corporate brands, products, services, etc. to users through Baidu promotion, forums and other media channels, thereby increasing the company’s exposure.