How should enterprises combine WeChat mini programs with WeChat official accounts?

Whether it is offline physical stores or the e-commerce industry, more and more merchants have begun to use WeChat mini programs. Mini programs have become a new platform for selling goods. Especially now, merchants do not need to know any coding technology. With the help of Deyoudian, you can easily create mini programs online and build your own mini program store at low cost. In fact, many companies had their own WeChat official accounts before this.

How should enterprises combine WeChat mini programs with WeChat official accounts?
WeChat development

How should enterprises combine WeChat mini programs with WeChat official accounts

1. After merchants create mini programs associated with official accounts through Deyoudian, the enterprise can log in to the official account backend (if the enterprise does not have its own WeChat official account, it must register first), select mini program management, add associated mini programs, and scan You can associate it after the code is authorized.

At present, Tencent stipulates that there is a limit on the number of associations between mini programs and public accounts. Theoretically, there are 13 more, 3 for the same entity, and 10 for different entities. A mini program can only be associated with up to 3 official accounts.

2. Official account details introduction page After the mini program is associated with the official account, everyone will see the “related mini program” through the official account details page, and click to enter it.

3. Jump to the mini program in the official account menu bar, log in to the official account backend, create a new menu in the custom menu, and then select Jump to the mini program, select the mini program, and complete. Users can directly access the mini program by clicking on the relevant menu.

4. Public account template message push

Template messages can be pushed to users through service accounts, but subscription accounts are not supported yet. There are many types of template messages, such as order messages to customers, discount information, payment messages, shipping messages, etc. There is no limit to the number of times you can send. Through template messages, users can enter the mini program.

5. Template message associated with the official account When the official account is associated with the mini program, a template message of “association notification” can be sent to the user to remind the user to click to view, thereby attracting traffic.

6. In the official account article, you can open the mini program associated with the official account through three methods: text, pictures, and mini program cards. On the WeChat public account editing page, just insert the mini program on the right side.

7. Advertisements at the bottom of the official account. In the advertising column at the bottom of the official account, you can place small programs, but you need to pay a fee. Supports bidding purchases and charges based on CPC.

WeChat Mini Programs and WeChat Official Accounts are used in combination, and the two can complement each other. Merchants can use Mini Programs to attract new customers, and WeChat Official Accounts to retain and accumulate their own private customers.

Like (0)
Previous 2023-10-12 21:18
Next 2023-10-12 21:47


  • WeChat job account development company: related technologies for WeChat official account development

    The WeChat official account is a social platform developed based on Tencent, which is used to connect users with various official accounts such as service accounts and subscription accounts. The development of WeChat public accounts mainly uses technologies such as front-end development, back-end development, WeChat open platform, development tools, databases, and third-party services. Developers can choose a suitable way to develop according to their own needs and technical background, so as to realize rich and personalized WeChat official account applications. Next, New Mileage Technology, a professional WeChat public account development…

  • What is the use of WeChat public developer account

    WeChat public developer account is an account for WeChat developers, which can help developers develop various applications on the WeChat platform, including Official Accounts, Mini Programs, Enterprise WeChat, WeChat Pay, etc. The following is a detailed description of the WeChat public developer account: 1. Official account can be developed The Official Account is a WeChat-based social media platform that allows users to follow various content on WeChat, such as news, entertainment, and life services. Developers can create their own official account through the WeChat public developer account, and publish various…

  • What does WeChat official account development mean? What are the advantages?

    WeChat official account development refers to the development and customization of a personal or corporate official account application using the development interfaces and tools provided by the WeChat platform. Through the development of WeChat official account, users can establish their own official account on the WeChat platform, interact with fans, release information and services, and achieve personal or corporate promotion, marketing, customer service and other goals. WeChat official account development is a process of using the functions and interfaces of the WeChat platform to develop and customize personal or corporate…

  • Why use php for WeChat development

    WeChat development is based on the WeChat public account platform, and the WeChat public account platform provides support for multiple development languages, including PHP, Java, Python, etc. However, why choose PHP for WeChat development? First of all, PHP is an open source and free scripting language with a wide range of applications and powerful functions. PHP can run on various operating system platforms, such as Windows, Linux, Unix, etc., and can also interact with various databases, such as MySQL, Oracle, SQLite, etc. This makes PHP a very flexible and applicable…

  • How WeChat was developed

    WeChat development refers to the process of developing WeChat applications based on the WeChat public platform or open platform, using the development interfaces and tools provided by WeChat. WeChat development includes official account development, small program development and enterprise WeChat development, etc. This article will take official account development as an example to introduce the process and technology of WeChat development in detail. 1. Introduction to WeChat public platform WeChat public platform is an interactive method provided by WeChat, and it is a platform for WeChat users to interact with…

  • Live broadcast delivery platform system development

    Live broadcast delivery platform system development As we all know, in recent years, short video software is in the current popular trend and the dividend period of the Internet industry. It can be seen that “Live Broadcasting+” is already one of the inevitable trends in the development of the current 5G era, and is also one of the hot spots in the Internet industry in the 5G era. Life Youyu was born under such a background of the times. 1. Live streaming + e-commerce 1. A new form of e-commerce…